I started this series about “5 Must-See Places in the town of ???” last January in the town of Carolina. And while some towns have more than lived up to my expectations, others have not quite hit the mark. I guess you can find “5 Must-See” places anywhere, if you look hard enough, but in some cases I just ask myself “don’t these people see the possibilities”? Case in point, the town of Cataño, Puerto Rico.
I used to be a fan of reverend Robert Schuller. Not because of his religious persuasions, but because of his philosophy of “possibility thinking”. You can’t walk along the Cataño promenade without asking yourself: “why isn’t this place a tourism powerhouse like its sister city Old San Juan to the north”? After all, the distance between them —as the crow flies— is less than 2 miles.
Furthermore, there’s a ferry service that has been connecting these two cities uninterruptedly since 1853, albeit in the beginning it was more of a cargo service than a people transport operation.
In any case, Zory and I visited Cataño on Thursday, March 16 to cover the town for this series. As with all towns we emailed the mayor’s office asking for support in the way of information and maybe someone that could point us in the right direction. The silence was deafening. I guess the fact that the previous mayor (the one that was in office until November 30, 2021) is being indicted for federal corruption charges could have had something to do with that. In any case, we didn’t insist.
Cataño is home to the Bacardí Rum Distillery, the world’s largest rum distillery, so we attempted to contact them as well. But, after two weeks of follow up, and them continuously dragging their feet, they answered our request at the last minute, when our video was close to completion. So that’s why they’re not in our video or on this article. If you want information about Bacardi “google them”!
Visiting Cataño with Zoraida reminded me of our visit to Venice, Italy, way back in 1984. That was the first time that Zory and I ventured into this world of “self-guided” adventures. We simply booked a 44-day trip to Spain and ended up exploring most of southern Spain, as well as a significant part of Italy. And we did it on our own, guided by what —back then— used to be called “Michellin Guides”.
Of course, nowadays Michellin Guides have evolved into a web assisted service, but back then they were simply small green books that you would buy for each region of Europe and venture out on your own. We also used a series of travel books called “Let’s Go” that were also quite good. Those no longer exist.
In any case, when we got to Venice we stayed at a place called “El Lido”. Back then it was a quiet neighborhood, filled with small hotels and restaurants, where you would catch a ferry called “the Vaporetto” that would take you straight to Venice. Today “El Lido” is a full blown tourist destination where, among other things, they celebrate the Venice Film Festival.
You can stay within Venice if you want, but it’s a lot more expensive. After all, the city isn’t getting any larger, so as more tourism comes in, it’s a matter of supply and demand. That’s how “El Lido” got so popular, by picking up the slack between Venice’s supply and demand. Even so, I don’t think it’s as affordable as when we visited.
What I’m going to say next is only my perception. And God knows that my ideas have gone against the grain before, when it comes to tourism in Puerto Rico. Why can’t the government of Puerto Rico (specifically the government of Old San Juan) really blow up tourism in the Old City?
By the way, you don’t do that by adding more concrete megastructures and allowing the city’s history to be destroyed. You do it by preserving Old San Juan’s patrimony and returning it to its original essence. That would mean closing the City to vehicular traffic, repaving the streets with “adoquines” that would resemble the originals as much as possible, and making it a walkable city. All of it!!!
It’s not that hard. All you have to do is look at similar cities in Spain, Portugal, France, Italy, Germany and Greece. They’ve all eliminated automobiles and their economies are going through the roof. Maybe there’s a hint there.
A prosperous Old San Juan could generate more than enough tourism to support the Old City and the northern rim of Cataño. It could become the “El Lido” of the Caribbean with dozens of small hotels, restaurants, entertainment and “the view”. Oh my God, the view of Old San Juan from the Cataño side is simply breathtaking.
Zoraida and I actually took the ferry in Old San Juan and jumped over to the Cataño side. The ferry itself is quite good, albeit they only have a single boat. That’s right, a single boat that goes back and forth all day long. What could go wrong there?
That said, the terminals are quite modern and clean, and the service works like clockwork. On the Cataño end the facilities are just as good.
- Old San Juan Ferry Terminal
- Old San Juan Ferry Terminal
- Old San Juan Ferry Terminal
When you get to Cataño there’s a long promenade that borders the bay east and west of the ferry terminal. We walked west for a couple of miles until we reached the famous —or should I say infamous— Cataño Pyramid. More on that in a minute.
The Cataño government has been improving this area for years building a two lane street named “Las Neriedas”, but it seems like they’ve run into legal snags in their attempt to expropriate local residents.
- Cataño Ferry Terminal
- Cataño Ferry Terminal
- Cataño Ferry Terminal
The promenade is quite nice, with recreation facilities for the younger crowd and sitting provisions for people-watching adults. It is, however, rather timid in the way of trees. I don’t know if hurricanes María and Fiona blew away whichever trees were there, or if they were never put there to begin with, but there are very few places to hide from the blistering Puerto Rican sun.
That would have been an excellent concern to address with a city official, but, when they don’t respond, you can only speculate.
To no one’s surprise, on the other edge you have the same situation. The government built a beautiful promenade, along the city wall, that goes from San Juan Gate to the bottom of Fort San Felipe del Morro. Once again, they did a beautiful job, but they forgot the trees. As a result hardly anyone uses it, because the Caribbean sun is simply too much.
We walked along the water’s edge past the Cataño Convention Center (hardly what you would visualize a convention center to be), a large stage where they occasionally celebrate street festivals, a statue celebrating Taíno culture, a small children’s area, a beautiful boardwalk that goes over the fisherman’s area and eventually reached the Cataño Pyramid.
This hare-brained project was built several decades ago. If I recall correctly, it was done during the administration of Edwin Rivera Sierra, a rather colorful character that was accused of corruption, in his own right, several times, but was never prosecuted. He also traveled to Rusia and acquired a huge statue of Christopher Columbus called “Birth of the New World”.
The statue measured a whopping 350 feet (45 feet more than the Statue of Liberty) and was originally offered to the United States. The piece was rejected by the U.S. government and eventually found its way to Cataño, where it laid in parts for years. Eventually it was erected in the neighboring town of Arecibo (about 45 miles to the west) where it languishes in the sun.
There are many things to say about Edwin Rivera Sierra, some good and some not so much, but I’m just going to leave it at that. As for the pyramid, there have been attempts to restore it and convert it into an electronic library. But given the fact that it’s right in front of the Cataño waterfront, where the salty air would surely do a number on it, I’m not convinced that it would be a good idea.
In the meantime it’s simply an eyesore; another example of the pharaonic projects that politicians take on to enthuse an ignorant electorate.
It was getting late and my wife and I were going to miss our ferry if we didn’t hurry. So we started walking east back to the ferry terminal. Like I mentioned in the short video that I made about Cataño, this a municipality of contrasts. You have lots of money that goes into the import/export business, the oil refining sector and the rum distillery. But at the same time you have lots of poverty.
With poverty comes poor education and a people that fall prey to projects like the Cataño Pyramid.
Cataño is a beautiful place with lots of possibilities. The only thing missing is an honest government and the will to become the jewel that it certainly could be.
I mean, all you have to do is go there!!! Talk about “location”, “location”, “location”… You can’t do much better than Cataño.
See you next time,
©2023,Orlando Mergal, MA
____________________
Bilingual Content Creator, Blogger, Podcaster,
Author, Photographer and New Media Expert
Tel. 787–750-0000, Mobile 787–306-1590